Why Indians Are Heading to Finland, Sweden and Lapland: A Deep Dive Into the New Nordic Travel Wave

Indians are flocking to Finland, Sweden, and Lapland for unique Arctic experiences, Northern Lights, and serene winter escapes. Indians are flocking to Finland, Sweden, and Lapland for unique Arctic experiences, Northern Lights, and serene winter escapes.

3. Unmatched Winter Wonderland Experiences

A breathtaking mix of snow, Arctic adventures, and magical winter landscapes.
A breathtaking mix of snow, Arctic adventures, and magical winter landscapes.

The Appeal of Snow Tourism

India has limited snow experiences—mostly in the Himalayas—and often with crowds, traffic, and inconsistent weather. Nordic countries, on the other hand, offer storybook winter settings that look straight out of Christmas movies.

Rovaniemi: Santa Claus Village

One of the biggest attractions for Indian families is the official Santa Claus Village in Finland’s Lapland. Children and adults alike love meeting Santa, crossing the Arctic Circle line, visiting the Santa Post Office, and enjoying winter theme parks.

Snow Activities That Indians Rarely Experience

The Nordic North offers:

  • Husky sledding
  • Reindeer sleigh rides
  • Ice fishing
  • Snowshoeing
  • Snowmobile safaris
  • Ice hotel stays
  • Frozen lake sauna experiences
  • Arctic Circle crossing ceremonies
  • Icebreaker ship cruises through frozen seas

These activities are rarely found elsewhere, making the Nordic region a once-in-a-lifetime adventure.

Living in Glass Igloos and Snow Hotels

Stays like Arctic SnowHotel, Kakslauttanen Arctic Resort, Apukka Resort, and Icehotel Sweden have become viral sensations. Indians love these luxury stays because they combine nature, novelty, romance, and stunning photography opportunities.